The $500 Deal!

Sign up or reload your Red Card with $500 or more and receive exclusive coupons worth over $150. Click button to the left for more information.


We're proud to welcome ex-Packer/Badger Mark Tauscher to the Red Card team!

Click Here to learn more about our team.

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What is the Red Card Meal Plan?

The Red Card Meal Plan is the off-campus program that thousands of students love and parents trust. It is a prepaid dining and discount card that allows students to buy groceries and pay for meals at more than 80 close-to-campus, student-favored locations. Students select their food, have their Red Card swiped (just like a debit card), and the exact amount will be deducted from their account. The Red Card is a great way to avoid costly ATM fees, overdraft penalties, and interest charges. Last year, students used the Red Card to make over 600,000 purchases. Plus: Cardholders enjoy exclusive discounts, coupons, and deals— such as dollar subs, dollar pizzas, and other food freebies. What’s not to love?

Questions? Please view our FAQs, send us an email to, or call our office at 1-608-256-2273. Our summer hours are 10-Noon & 1-3pm Monday-Friday.